An Effective Roadmap for Small Steps
Across the UK small enterprises are doing giant’s work.
Happyfeet in Norfolk “builds” shoes for children that need specific size- and width- adjusted footwear.
Far from a fringe industry, therapeutic podiatry is covered well through an extensive network of clinics in the UK.
Unfortunately, the manufacturing of specially adapted shoes for children in the UK, is not.
Most stocked products are either made in Europe or are manufactured largely from European components.
Brexit and COVID proved the perfect storm for customer-focused outlets that is all about hands on, face-to-face expert service underpinned by compromised supply lines.
Happyfeet – however – is pro-active with a well thought out roadmap to stepped opening, built around initial appointments for fittings right through to eventual walk-in service in the spring of 2021.
Communicating this roadmap effectively to potential customers is commercially crucial for a small enterprise already shut for shop visits for over 7 months.
Equally crucial for parents in need is a timeline to supply – especially with schools opening up.
NGramdata does this by pushing localised website announcements consistently and reliably to community attention – day-in and day-out.